Wired - "What Climate Change Means for Wine Industry"

Mark Hertsgaard

In vino veritas, the Romans said: In wine there is truth. The truth now is that Earth's climate is changing much faster than the wine business, and virtually every other business on earth, is preparing for. The irony is, the wine business is better situated than most to adapt to global warming.

Many of the people in the industry followed in their parents' footsteps and hope to pass the business on to their kids and grandkids someday. This should lead them to think further ahead than the average corporation, with its obsessive focus on this quarter's financial results. But I found little evidence this is happening.

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